I'm having a hard time getting over how striking these Incase iPhone cases are. As fun as all the bright greens and pinks have been over the years I think its brilliant for Incase to kick up the class a bit with these babies - and at the same time taking away the plasticyness off the 3g, which I think was a huge misstep. Also, the use of base colors and raw textures I feel are appropriately timed for the fall/Christmas season - at the $35 price point I bet it will be on tons of peoples lists.